There will be an event organized by Youth Marketing Malaysia titled ‘Career Paths, Dreams & Challenges’. It is a discussion with our special guest speaker, Dato’ Mokhzani Bin Tun Mahathir. Details are as above and interested attendees are required to fill in the form below. Priority given to UPM students, we will email your...
Have you heard of Youth Nation Summit 2011? Youth Nation Summit 2011 aims to empower 500 youth leaders with the necessary knowledge, skills and resources that will enable them to execute their own community-development initiative and make a positive impact in the community they live in! Gain knowledge in the areas of economic...
3 Offline Marketing Medium for Student Clubs Collaterals: Posters, Brochures & leaflet Events: Road shows, Open Day & Recruitment Drive Strategic collaborations: working with other organizations Collaterals Collaterals refer to poster, brochures & etc. In marketing and sales, is the collection of media used to support the sales of a product or service. Well,...
Knowing that we are constantly wired, and having social media as the way to connect and communicate at this point of time, how would student organizations conduct communication and promotional activities in the campus? Be personal, authentic and passionate It’s good to post – up status updates, tweets, videos et al on the current...
Sudah hampir dua tahun saya berada dia alam pekerjaan, dan saya berpeluang menemui ramai rakan-rakan dari sector korporat dan perniagaan. Malang sungguh, apabila saya mengatakan bahawa saya adalah graduan dari sebuah universiti awam di Malaysia, mereka meluahkan kekecewaan mereka terhadap sebahagian besar graduan IPTA kerana mempunyai beberapa kelemahan yang menyukarkan graduan ini diserap...
When student clubs do their marketing, there are some things they need to understand. They are the 4 factors that will affect how effective your campaign is. They are: Coverage, Reach, Frequency & Demographics. Coverage Reach Frequency Demographic Coverage is the potential number of people exposed to your marketing activities. For example, if...
A lot of students have been using facebook and twitter to promote their projects. Many succeeded but there’s also a lot who failed. Let’s learn from their failures so we can get better at promoting our projects. No momentum Social media is about viral marketing. People will want to help you promote your...
Why student clubs marketing efforts fail? Because there are some weaknesses in: Your messaging: What you are talking? Your Audience: Who are you talking to? Your Unique Selling Point: Is what I’m talking is interesting enough? Being concentrated in our promoting our student organizations, we sometimes forget the most basic and necessary part...
If you do not promote your club than nobody will know about your club. If no one knows about your club than no one will join your club. That simple. Of course there are other reasons, like the following Increase number of members Promote your activities & projects Create good relationships with stakeholders Increase...
Most of my friends have been working for some time. Some of them are thinking about taking their MBA (Masters in Business Administration). That got me thinking whether I too, should do the same thing. I’m sure some of you are thinking whether to continue with an MBA after you finish your degree. Regardless...
